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| Why Focus on Sustainable Underwear and Basics |
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- Making underwear and basics is our core competence. We have over 30 years of experience in this business. It's what we do best.
- Underwear and basics may seem insignificant, but they are not. They come into close contact with areas of your body that are delicate and sensitive. If you wear the wrong one, you will experience discomfort.
- Furthermore, we wear one every day. And because of our work and our daily commute, many of us have to wear the same one for many hours, sometimes up to 12 hours a day. That’s a long time. Again, if you wear the wrong one, you will experience discomfort.
- Comfort is important because it leads to confidence, which in turn leads to performance. For this reason, we must pay attention to our underwear and basics.
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